10 Best Ways to Make Money on Instagram 2025

In this article, we will present to you the top 10 ways to make money using Instagram. These methods vary depending on each person’s qualifications and skills. We have tried as much as possible to include all the ways that can suit everyone according to their skill set and field of work.

Whether you are someone with a large account and a significant number of followers, or you don’t yet have your own account; whether you have a specific skill or offer specific services; whether you own a website, blog, or channel, or don’t own one yet; whether you enjoy designing or capturing photos, creating infographics, or you are a business owner or store owner—or not at all—you will find methods here that might suit you.

How to Make Money on Instagram

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1. Managing Instagram Accounts for Clients

Instagram is one of the top platforms that businesses, entrepreneurs, and company owners turn to in order to promote their brand or business. However, they often have ongoing work and commitments and most likely don’t have enough time to properly manage an Instagram page.

This is where your role comes in, as someone who knows a lot about this app and understands how to manage it efficiently. You can manage accounts for businesses, influencers, restaurants, stores, individuals, YouTube channel owners, and others—and even market for them. In return, you can earn an income that is agreed upon or set beforehand.

Where can I showcase my services as a social media or Instagram account manager?

Any platform you find can be an opportunity to showcase your services. You can create a dedicated space on Fiverr.com or any similar service platform. You can also create your own account on Instagram or Facebook to promote and market your services.

2. Advertising and Partnerships

You can establish a relationship or partnership with a company or communicate with it (or it may contact you) to display their ads on your Instagram page. You can also become an account sponsored by a company (where you only post its advertisements), similar to celebrities, professional football players, or others. This is sometimes referred to as collaboration or sponsorship. Alternatively, you can post advertisements for any entity, provided you are careful not to publish ads that violate the platform’s policies.

The advertisements (or what you promote) that you display to earn revenue can take many forms. For example, showcasing products from a company or clothing brand, promoting individuals’ products, reviewing those products, running advertising campaigns, or even giving away some of these products for free to your followers.

You can also promote applications, special offers, discounts, and vouchers, among other things. It is worth noting that this method often requires accounts with a large number of followers or good engagement levels, especially if you are an influencer, a well-known personality, or at least have a highly engaged audience that interacts with your posts.

Note: You may not need to have a large number of followers; sometimes, fewer than 10,000 followers—or even much fewer—can be enough.

3. Paid Posts

If I want others to know about me and increase my Instagram followers, I might consider reaching out to popular accounts that focus on the same niche as I do. This is a simple method I can use to grow my followers, but how does it work?

Simply put, if you have a good audience base (a reasonable number of followers), you can offer a paid post service. This involves creating a post that talks about something, about the account that requested the promotion, or about one of the services they offer, and including their name in the post. Of course, you will both agree on the price and the duration for which the post will remain on your page.

There are many individuals who want to increase their follower count, whether they are ordinary individuals or others. Paid posts are among the methods that can help with that. If you use this app regularly, you have likely seen posts promoting other accounts—either as paid promotions or as part of a mutual exchange (where you post about them and they post about you).

4. Affiliate Marketing

Affiliate marketing, also known as referrals or commission-based marketing, is one of the most popular ways to make money online. On Instagram, you can leverage the app’s power and its massive user activity to market or promote your affiliate links and earn commissions.

But before that, what do we mean by affiliate marketing? In short, the term itself combines two words: ‘marketing’ and ‘commission.’ You will be marketing something—like clothing, services, or other products—and earn a commission for each person who makes a purchase through your efforts.

You begin by subscribing and registering for an affiliate program on websites such as Amazon, Etsy, AliExpress, or others, or on platforms that provide certain services. After registering, you will receive a unique affiliate link for products, services, or websites. You can then promote these on Instagram, and any purchase made through your link earns you a commission for that sale.

You can share a picture of the product or service along with your affiliate link, either in your posts if you have a good number of followers, in Instagram Stories, through advertising on other accounts (as mentioned in method 2 earlier), or by promoting it via paid ads on Instagram.

5. Marketing and Promotion

Instagram has a massive base of users and active participants, making it an excellent platform for marketing and promoting products or services. Any company or individual looking to expand their reach or promote their products or brand to as many people as possible cannot afford to overlook Instagram.

From your end, you can promote and market your own products, whether they are on an independent selling platform or you directly send clients to them. If you know how to effectively market your products on Instagram, you can generate significant sales.

Additionally, you can promote other people’s products, either by earning through affiliate marketing (method 4) or by marketing products for companies or clients who reach out to you to help promote their goods (similar to what was mentioned in method 1).

6. Selling Products

This method is very similar to earning through marketing, but did you know that you can create a shop account on Instagram? You can upload your products so that your shop exists directly on the app. There’s a way to add product links to the image of your post by linking your business profile with a business Facebook account and embedding links into your posts.

When a potential customer clicks on your post, the product details will appear, and they can then move to your website where your products are listed. Additionally, Instagram has introduced the ‘Shop’ section into the app, making it easier for browsers to find where to make a purchase. You can also add a ‘Shop’ tab to your profile, allowing visitors to access your store easily.

7. Increase the profits and visitors of your website or channel

You can also leverage the visitors to your Instagram profile by directing them to your blog, website, or YouTube channel. Simply add links to pages, articles, or other content into your posts (as mentioned in method 6), or place your website link in the ‘Website’ section of your profile bio. Anyone who clicks the link will be directed to your website immediately.

8. Increase your website’s profits and visitors

In the previously mentioned methods, you would be marketing products or services offered by others. But what if you have your own business or own your own brand? What if you are skilled in a specific area, have studied a particular field, or have expertise in something?

In this case, you can market yourself or your services. If you have a startup business, a personal brand, or offer services like design, marketing, or anything similar—or perhaps you aim to become an Instagram influencer—this is your opportunity.

You can market all of this by creating a dedicated account for your work and then growing your follower base using all available methods. You will need to set up a professional account with information relevant to your business. Pay attention to every detail, from your profile picture and chosen username to your latest post. You can also utilize the previously mentioned methods to promote yourself.

Ultimately, you will earn by selling your services, monetizing your influence, or benefiting from increased visibility for your brand.

9. Selling Photos and Designs

This method may seem unconventional and not very popular. However, many people are searching for new and useful images for their accounts. Whether these are nature photos, cartoon illustrations, infographics, or valuable information, you can offer a service of creating or capturing photos and selling them to other accounts.

You can search for accounts that might be willing to purchase images from you or create a space or account on specific platforms to showcase this service.

This is one of the ways you can use to earn money from this social platform, but we recommend selling these images and designs on dedicated websites for selling photos, designs, and graphic resources, as it is easier and more efficient.

10. Selling Accounts

You can also earn money on Instagram by selling accounts. This method may seem strange, but what is it exactly?

Simply put, you create a regular or niche Instagram account (focused on a particular subject), work on it, grow its follower base, and then sell it after some time. Notably, you can work on multiple accounts simultaneously, expand their audiences, and then start selling them.

There are many websites where you can sell these accounts. The potential earnings range from a few dozen dollars to hundreds of dollars (even over $1,000) for a single account, depending on the number of followers and their quality (engagement).

This is a good method, especially if you know all the ways to grow followers and can build an account with a good follower count within a few days or weeks. You can also offer follower growth as a service to earn additional income.

Conclusion:

These are the most popular and important ways to earn money and profit from the Instagram app, whether directly or indirectly. As always, you can choose the method that suits you best and that aligns with your situation, skills, and expertise. If you are not satisfied with these Instagram monetization methods, there are other ways to make money from other apps or from the internet as a whole. You just need to search our website for other methods or look online, and you will find what suits your goals. Good luck!